Client
Audion Elektro | Global Packaging Machinery Manufacturers
Services
Website | UI/ UX Design
Year
2022
Audion Elektro are a leading provider of packaging solutions in the UK & Netherlands. The company offers a wide range of packaging machines and equipment for various industries, including food, pharmaceuticals, and cosmetics. The company wanted to redesign its website to improve its online presence and generate more leads.
The Challenge:
Audion Elektro’s existing website was outdated and did not reflect the company’s modern and innovative approach. The website was difficult to navigate, and the information was not organized in a user-friendly way. The company wanted a new website that was visually appealing, easy to navigate, and provided all the necessary information for potential customers.
The Solution:
To meet Audion Elektro’s requirements, the following steps were taken:
- Research and Analysis: The first step was to conduct research and analyze the market trends and the company’s competitors. The research revealed that the packaging industry is highly competitive, and the potential customers were looking for innovative and easy-to-use solutions.
- User Experience Design: Based on the research findings, a new user experience design was created. The design was focused on making the website easy to navigate, with clear call-to-action buttons, and highlighting the benefits of Audion Elektro’s packaging solutions.
- Visual Design: The visual design was developed to reflect Audion Elektro’s brand image and values. The website was designed with a modern and clean layout, using high-quality images and graphics to showcase the company’s products and services.
- Development: The website was developed using WordPress, an open-source content management system. The website was optimized for search engines and designed to be responsive, so it could be accessed on any device.
- Testing and Launch: The website was extensively tested to ensure that it was user-friendly and optimized for search engines. After testing, the website was launched.
The Results:
The new Audion Elektro website has been very successful. The website has generated more leads and increased the company’s online visibility. The website’s user-friendly design has also improved the customer experience, resulting in a higher conversion rate. The new website has helped Audion Elektro stand out in a competitive market and establish itself as a leader in the packaging industry.
